Search Engine Marketing (SEM) is a strong digital marketing method that provides businesses with instant visibility by displaying paid advertisements on search engine results pages (SERPs) when people search for specified keywords. As a Freelance Digital Marketer, I use platforms such as Google Ads and Bing Ads to execute focused campaigns in which businesses bid on relevant keywords and only pay when someone clicks, often known as Pay-Per-Click (PPC). SEM is extremely effective at swiftly engaging high-intent audiences and delivering measurable, results-driven performance for organizations seeking rapid growth.